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 I Spy: How to Outwit Your Competitors - SEM Analysis, John-Henry Scherck How do you optimize your messaging and differentiate yourself in a highly competitive space? There are many PPC, SEO, and social-media competitive-analysis tools that can help you. Learn about the most popular features of both free and premium tools, and discover how to use the data. Read More »SEO in the Boardroom: Leveraging Relevant Metrics, Alan K'necht Boardroom SEO is both an art and a science. If you're a stereotypical SEO, you're far down in the details, and your executives are confused. As the world of search evolves and the SEO industry matures, marketers face both a ranking challenge and a revenue opportunity. Read More »Search Marketing Power Tools Set: SEO and PPC, Bob Tripathi The past 12 months have seen massive changes in both SEO and PPC strategies in a post-Hummingbird, post-Panda and post-Enhanced campaigns world. In this session, our experts will walk you through the most practical tools you would need to succeed in your search marketing efforts. Read More »Search Marketing Power Tools Set: SEO and PPC, Matt Van Wagner The past 12 months have seen massive changes in both SEO and PPC strategies in a post-Hummingbird, post-Panda and post-Enhanced campaigns world. In this session, our experts will walk you through the most practical tools you would need to succeed in your search marketing efforts. Read More »World Class Local: Optimizing Listings, Place Pages, and Beyond, Gideon Rubin For franchisors and national corporations, local SEO not only helps protect the national brand, but also drives awareness and engagement at the local level. Discover the latest strategies, tools, and tactics that national brands are using to optimize their local presence. Read More »Schema and Search: Best Practices to Make the Most of Your Markups, Anne F. Kennedy This session will provide attendees with tangible tactics they will be able to immediately implement on their websites. A very brief strategic review on the importance of Schema.org markup immediately jumping into actionable tips and case studies. Read More »SEO in the Boardroom: Leveraging Relevant Metrics, Ryan Jones Boardroom SEO is both an art and a science. If you're a stereotypical SEO, you're far down in the details, and your executives are confused. As the world of search evolves and the SEO industry matures, marketers face both a ranking challenge and a revenue opportunity. Read More »World Class Local: Optimizing Listings, Place Pages, and Beyond, Benu Aggarwal For franchisors and national corporations, local SEO not only helps protect the national brand, but also drives awareness and engagement at the local level. Discover the latest strategies, tools, and tactics that national brands are using to optimize their local presence. Read More »I Spy: How to Outwit Your Competitors - SEM Analysis, Jamie Smith How do you optimize your messaging and differentiate yourself in a highly competitive space? There are many PPC, SEO, and social-media competitive-analysis tools that can help you. Learn about the most popular features of both free and premium tools, and discover how to use the data. Read More »Schema and Search: Best Practices to Make the Most of Your Markups, Rich Benci This session will provide attendees with tangible tactics they will be able to immediately implement on their websites. A very brief strategic review on the importance of Schema.org markup immediately jumping into actionable tips and case studies. Read More » | ||||
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Tuesday, November 12, 2013
FeedaMail: SEO - ClickZ Intel
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