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 Adapt marketing for multiple devices Responsive Web Design (RWD) was introduced to display content on multiple different channels. However, this can reduce user experience and increase hosting charges. There is a better way. Read about adaptive design, which separates content and display to provide a better user experience. Read More »Solving the Deliverability Conundrum, Cherie Ansari You begin engagement by getting into the consumers in-box. There are five key factors that drive deliverability - authentication, list cleansing, good content, active engagement, and continuous testing. Read More »Deliver, Engage, Transact: 11 Absolutes for Email Engagement, Sundeep Kapur How do you ensure delivery, drive double-digit conversion, and engage your consumer across multiple channels? With email, a very personal channel, you can leverage the power of mobile, mobility, and social media. Read More »The Convergence of Email, Social and Mobile Marketing, Eyal Mintz As consumer habits change to incorporate more and more mobile devices at every stage of their day, this session addresses what users are up to on their phones and tablets, and where & how you can engage with them with both research papers and case studies from industry experts. Read More »The Convergence of Email, Social and Mobile Marketing, Jeremy Fong As consumer habits change to incorporate more and more mobile devices at every stage of their day, this session addresses what users are up to on their phones and tablets, and where & how you can engage with them with both research papers and case studies from industry experts. Read More »Digital marketers: engage your customers In this digital age, traditional marketing is becoming less and less effective. Customers are becoming more empowered, and this paper provides tips to help digital marketers rethink their strategy to better engage with customers, generating more conversions, revenue and happier customers. Read More »Deliver, Engage, Transact: 11 Absolutes for Email Engagement, Sundeep Kapur How do you ensure delivery, drive double-digit conversion, and engage your consumer across multiple channels. With email, a very personal channel, you can do so by leveraging the power of mobile, mobility, and social media. Read More »Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response The rise of mobile smartphones and tablets makes email ever more essential. This study across the thousands of newsletters on the LiveIntent Exchange reveals how to best optimize your email design for ad revenue and engagement. Read More »The New Inbox: The Intersection of Email, Mobile and Social Marketing, Simms Jenkins Ready or not, social media and mobile are prompting email marketers to re-examine the effectiveness of their current programs. With new social networks, mobile devices, and mobile apps constantly entering the digital arena, it's easy to feel confused or overwhelmed. Read More »Almost Everything You Wanted to Know About Email Marketing This ebook gives you a good starting point to help you take your email program to a higher level. Read More » | ||||
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Wednesday, November 6, 2013
FeedaMail: Email Marketing - ClickZ Intel
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