Wednesday, June 12, 2013

FeedaMail: Analyzing Customer Data - ClickZ Intel

feedamail.com Analyzing Customer Data - ClickZ Intel

Get a real ROI from social in 5 steps

Struggling to prove social ROI? The Bazaarvoice whitepaper Real ROI from Social in 5 Steps shows you how the world's most successful brands and retailers are capturing results and proving true social ROI.

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The Top 5 Consumer-Driven Trends in Retail

To compete in the new environment of always connected, highly informed consumers, retailers need to leverage five trends to realize higher conversions and larger transaction sizes. Find out how you can apply these 5 trends to your business.

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Financial services: Drive acquisition, retention, and innovation using customer feedback

Learn how authentic customer feedback helps card issuers, online and retail banks, insurance companies, and credit unions drive sales, loyalty, and lifetime customer value - while remaining compliant with industry regulations.

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6 Smart Social Strategies to Fuel Your Brand's Marketing Success

Social doesn't have to be a mystery: Here are six ways social can improve marketing efficiency and effectiveness for brands.

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Thriving in the Connected Economy

Digitally, consumers today share knowledge and self-organize online, seizing more collective power than ever. This is the connected economy, where consumers rule. Learn the four trends businesses must learn to succeed in their reign.

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Why Advertising Through Real-Time Bidding Needs A New Buying Model

Read this white paper to learn how evolving the buying model to cost per action (CPA), which places the focus on value over cost, can drive better performance and lead to a more collaborative effort between buyer and seller.

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Six Things You Need To Know About Real-Time Advertising

At just over three years of age, real-time bidding has been a catalyst for amazing growth and extraordinary technical accomplishments in the display advertising industry. But outside of retargeting campaigns, where is the promised improvement in campaign performance?

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Beyond Last Touch: Understanding Campaign Effectiveness

How do you measure digital advertising success? And how do you track and measure each digital channel to evaluate and optimize your digital advertising investments?

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Display Ad Clickers Are Not Your Customers

Relying on clicks to drive conversions for display advertising is often a dead end. We've found that consumers most likely to click on display ads are often vastly different from an advertiser's best-performing customers. This means that optimizing display campaigns for clicks often means anti-optim

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Optimizing Conversion from Strategy to Execution—The Three Keys to Success, Lisa Flosznik

Get what you need to implement, scale, and execute a successful conversion optimization program in your company.

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