| Nida Asheer 
To keep up with today's media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. This week's Influencer Insights feature five of the most significant newsroom changes selected by our Audience Research team, plus an interview with Nicole Guillot, president and CEO of CNW and an honouree at PR News’ Top Women in PR Awards. Want even more media moves? Check out the latest issue of PR Newswire Media Moves on our Knowledge Center or follow @PRNMedia for daily updates. 1. Yahoo! Finance: Sam Ro (@bySamRo) has been named the new managing editor at @YahooFinance. He most recently served as Business Insider’s deputy editor and previously was a senior equity analyst at Forbes Investors Advisory Institute. Ro has also written for Forbes.com, TheFiscalTimes.com, and DealBreaker.com, to name a few. 2. NPR: Slate Washington Bureau Chief William Dobson (@WilliamJDobson) will soon tackle the role of senior editor of international news at @npr. Dobson comes to NPR with a vast array of editorial experience. He was previously the managing editor of Foreign Policy magazine, senior editor for Asia at Newsweek International as well as associate editor at Foreign Affairs. He also wrote The Dictator's Learning Curve: Inside the Global Battle for Democracy, which was published in 2012. Dobson starts his new role at NPR at the end of February. 
3. CNN Political Unit: Former Bloomberg News Reporter Nicole Gaouette (@nicolegaouette) is now covering national security at @CNNPolitics. Gaouette has over 25 years of experience as a journalist in the U.S., Asia, the Middle East, and Europe. Prior to Bloomberg News, she was a reporter at The Los Angeles Times for three years and a foreign correspondent/reporter at The Christian Science Monitor for eight years. 4. NOLA.com/The Times-Picayune: Ricky Mathews (@RickyMathews), president of NOLA Media Group/The Times-Picayune (@NOLAnews), has announced his departure from the role. He will remain president of Advance Media Southeast and will continue working with the NOLA Media Group’s parent company Advance Local. Mathews actually began his career as an advanced paramedic and later switched tracks to focus on business. He spent 27 years at the Sun Herald in Mississippi, starting there as an intern and moving up the ladder to president and publisher. He joined NOLA.com/The Times-Picayune in 2011. 5. Thomson Reuters: Former Fusion Business Editor Lauren LaCapra (@LaurenLaCapra) returns to @ReutersBiz in New York to be a deputy regional financial services editor. LaCapra started at Reuters in 2011, mainly reporting on Goldman Sachs and Morgan Stanley, and soon worked her way up to team leader before joining Fusion in 2015. She also brings with her reporting experience from her time at the Associated Press, Wall Street Journal, and amNewYork. Influencer Intel of the Week: Nicole Guillot, president and CEO of CNW, was recently recognized as an honoree at PR News’ Top Women in PR Awards. Check out Beyond the Wire’s interview to read Guillot’s take on being a business leader in the PR industry, the obstacles she has faced along the way, and what advice she'd offer young women starting their careers. To reach the right journalists and influencers, you need the right press release distribution service. Download Buyer's Guide: Press Release and Content Distribution Services for tips on selecting the best fit for your PR and marketing needs. Nida Asheer is an audience researcher for the Southwest region. Each week, PR Newswire's Audience Research team makes thousands of updates to the media database underpinning our Agility workflow platform. Request a demo to learn more about Agility's media targeting, monitoring and distribution options. | 
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